Hershey is raising the price of its candy bars over high cost of cocoa


Your favorite chocolate bar will soon come with a bigger price tag after Hershey announced it was raising the price of its candy over the high cost of cocoa.

Hershey is expected to raise its prices for retail customers by double digits. Prices will generally increase between the low teens and 20 percent, The Wall Street Journal reported Tuesday, citing a company official.

But the WSJ reports three-quarters of the candy makerโ€™s products should continue to cost $4 or less.

Hershey executives have said demand for its products has remained strong, per the WSJ.

Your favorite chocolate bar will soon come with a bigger price tag after Hershey announced it was raising the price of its candy over the high cost of cocoa

Your favorite chocolate bar will soon come with a bigger price tag after Hershey announced it was raising the price of its candy over the high cost of cocoa (REUTERS)

The company has yet to see its full profits for the summer, when consumers are inclined to grab a pack of Hersheyโ€™s bars for Sโ€™mores by the fire.

High cocoa costs are to blame for the price increases at Hershey and other treat companies.

Last December, cocoa prices hit over $12,000 per metric ton, according to the WSJ. While costs have fallen to about $8,100 per metric ton this week, they still exceed historic levels.

West Africa, which accounts for about 70 percent of the worldโ€™s cocoa supply, has been hit with poor weather, plant disease, aging tree stocks and destructive small-scale gold mining.

West Africa, which accounts for about 70 percent of the worldโ€™s cocoa supply, has been hit with poor weather, plant disease, aging tree stocks and destructive small-scale gold mining

West Africa, which accounts for about 70 percent of the worldโ€™s cocoa supply, has been hit with poor weather, plant disease, aging tree stocks and destructive small-scale gold mining (Issouf Sanogo/AFP via Getty Images)

While weather conditions have slightly improved, industry sources told Reuters earlier this month West Africa will likely see another 10 percent decline in cocoa output in the 2025 to 2026 season.

The WSJ reported in another recent article Swiss chocolatier Lindt & Spruengli had attempted to pass rising cocoa costs onto consumers through price hikes, but even that wasnโ€™t enough to make up for the higher cocoa costs.

Mondelez International, the owner of Oreo and Cadbury, also announced earlier this year it was expecting to increase chocolate prices because of higher cocoa costs, the WSJ reported in February.

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