Anger as four independent Hampstead Heath cafes handed to Daisy Green group
A decision to hand over four independently run cafes in Hampstead Heath, including one regularly visited by actor Benedict Cumberbatch, to a group of Australian-inspired eateries has provoked āoutrageā within the community, campaigners say.
Daisy Green has been selected to run cafes at Queenās Park, Golders Hill Park, Parliament Hill Lido and Parliament Hill Fields from spring 2026 by the City of London Corporation (CLC), which owns the land.
The cafes at Parliament Hill Lido and Queenās Park are run by Kentish Town couple Patrick Matthews and Emma Fernandez, as well as one in Highgate Wood, which could also change hands.
The Italian cafe at Parliament Hill Fields has been run by the DāAuria family for 45 years.
On Friday, all current operators were told they would have to give up their cafes by the end of January.
The CLC said Daisy Green will bring āupgraded menus, improved facilities and welcoming spacesā, and commit to affordability, sustainability and partnering with local suppliers.
Ms Fernandez and Mr Matthews have run Parliament Hill Lido Cafe, whose customers include Cumberbatch and actor James McAvoy, for 10 years.
Ms Fernandez, 49, said she is ādevastatedā by the news, adding: āWe created a real community hub. The City of London Corporation are just destroying this fabric which is holding together the community.ā
She and her husband have used the cafe as a space to host community events, including a childrenās puppet show, and to display the work of local artists, who exhibit and sell there for free.
The couple are also concerned the takeover will put jobs at risk. Their three cafes employ around 50 members of staff during the summer and 30 over the winter.
Ms Fernandez said: āHonestly, I have no idea what Iām going to do. Itās the one thing that I love to do, that I know how to do, and I feel so rooted here.ā
Their children, Selene, 11, and Esmee, nine, are familiar faces at the cafe and enjoy helping out during the school holidays.
āItās horrible for them,ā Mrs Fernandez said. āThey were born here, they were brought up here. Itās like a family here, they know the customers, they know the (lido) staff.
āWhen I ask them what they want to do later in life, they always say āI want to work at the lido with youā. Now itās all shattered.ā
She added: āWeāre not here trying to make money. Weāre here because we love it and we work with our hearts.ā
Mr Matthews, 72, added: āI thought it was inconceivable that we wouldnāt get the Lido Cafe. Itās natural justice ā we took it from nothing, and we made something that wasnāt there beforehand.
āWe feel that weāve created something and now someone else is going to enjoy whatever financial benefit there is from it. We took the risk, theyāve got the reward.ā
Lido regular Kate Orr, 56, from Camden, said: āThere are a lot of people who come here who are really struggling with their mental health or are lonely, or who donāt quite fit in in the world, or who donāt have much money.
āThis is the most tolerant and inclusive place ⦠This is the strongest sense of community Iāve had in my 56 years by a long way.
āThe cafe is genuinely part of that community.ā
āYou need a cafe thatās affordable,ā said Imogen West, 56, from Hampstead Heath, āyou can get a really good meal for Ā£10.50, where else can you get that?
āThis area is a real mix of people who do have money and people who donāt. This place serves all of those people. Itās more than a job (for Mr Williams and Ms Fernandez) ā itās a way of life.ā
Journalist Stefan Simanowitz, 49, said he is outraged by the decision and will continue to fight it.
He spearheaded a āsave our cafesā campaign, which included a petition signed by more than 20,000 people and was supported by Cumberbatch, McAvoy and fellow actor Stephen Campbell Moore.
In August, Cumberbatch told the Camden New Journal: āThis is about people and not profit. Itās vital that we stand up for people who run businesses that serve the community, to preserve the livelihoods of individuals who have been crafting relationships with their customers.ā
In 2016, a similar retendering process was attempted at Parliament Hill Cafe, but coffee chain Benugo dropped out of the takeover following protests backed by Sir Keir Starmer, MP for Holborn and St Pancras, who is now Prime Minister.
Mr Simanowitz said he hopes Daisy Green may make a similar decision.
Prue Freeman, co-founder of Daisy Green, said the company is ādelightedā to have been chosen.
Ms Freeman said: āAs an independent London-based business, we are proud of our long-standing support of local suppliers and charities, providing family-friendly activities, and running environmentally responsible operations.
āWe want these cafes to remain welcoming spaces where everyone feels included and connected to these very special spaces.ā