Victoria Beckham’s company makes its first profit after 18 years
That included tackling what Beckham admitted was “mindblowing” waste, including “flying chairs from one side of the world to another” and spending what NEO’s David Belhassen said was “70,000 a year” on office plants.
In a statement on Monday, Belhassen, who is chairman of Victoria Beckham Holdings, said: “With two complementary growth engines in fashion and beauty, an increasingly international customer base and a focused operating model, the business is powerfully positioned for its next phase of profitable growth.”
CEO Sybille Darricarrรจre Lunel said: “Achieving our first operating profit is a landmark moment for Victoria Beckham and reflects several years of disciplined execution and strategic investment.
“Delivering this result against a more challenging luxury market and macro backdrop makes it an even more significant milestone for the business.”