Cadbury creates ‘world’s largest’ Mini Egg for Easter that weighs 55kg
Cadbury World has unveiled what it claims is the “world’s largest” Mini Egg, a colossal confection dubbed the Mega Mini Egg.
Chocolate fans can view the 70cm, 55kg milk chocolate egg, encased in a speckled, pastel pink, crisp sugar-coated shell, from Monday at its Bournville, Birmingham, attraction.
The impressive Easter treat, meticulously crafted over two days by Cadbury World’s chocolatiers Claire Fielding, Dawn Jenks, and Donna Pitt, will remain on display until Sunday, April 12.
Ms Fielding said: “After the amazing reaction to last year’s gigantic Cadbury Creme Egg, we knew we had to craft something just as fantastic for 2026.
“Cadbury Mini Eggs are another absolute favourite and a British Easter staple, so creating the Mega Mini Egg felt like the perfect next challenge.
“We took that instantly recognisable shell and chocolate centre and scaled it up into a real showstopper.
“It’s been so rewarding seeing it come to life, and we can’t wait for visitors to come and see it in person this Easter.”
As well as viewing the Mega Mini Egg, visitors to Cadbury World this Easter can take part in Freddo’s Egg-cellent Easter Show, which invites youngsters to help complete missions in an interactive stage show.
It follows new research that found shoppers are being hit with massive price rises for easter eggs in addition to products shrinking in size.
This “double whammy” effect has seen some products increase in price per gram by as much as 44 per cent, consumer group Which? has warned, as shoppers pay more for less.
By tracking around 25,000 products across major UK supermarkets, the consumer champion found that shrinkflation “has become a prevalent trend in the seasonal aisle” at several retailers.
For instance, a Galaxy Milk Chocolate Extra Large Easter Egg at Asda went from £4.98 for 252g in 2025 to £5.97 for 210g in 2026 – a 44 per cent increase in the price per gram.
Meanwhile, the same Galaxy Easter egg went from £6 to £7 at Tesco, despite seeing the same shrinkage, for a price per gram increase of 40 per cent.
