Tesco overtakes Asda to be named cheapest supermarket for a big shop
Tesco overtook Asda as the UKโs cheapest supermarket for a big shop in January, Which? has reported.
Tesco took the title for the first time since December 2024 after Which? found that customers with a Clubcard could buy a list of 228 items for ยฃ588.96 โ ยฃ1.45 cheaper than Asda.
However, while Asdaโs prices were available to all shoppers, Tescoโs eligibility rules for its loyalty scheme mean some shoppers โ including under-18s โ would miss out on the savings.
Without a Clubcard, the shop at Tesco cost an extra ยฃ52.13, taking the full price to ยฃ641.09.
Aldi and Lidl were not included in the comparison as they have a smaller range of products compared with the other supermarkets.
Waitrose was the most expensive on average, with the bigger shop costing ยฃ679.20 โ a difference of ยฃ90.24 or 15% more than Tesco with a Clubcard.
Waitrose was also the most expensive supermarket for a smaller list of items, with this at ยฃ221.53 on average โ ยฃ56.79 or 34% more than Aldi.
The shorter list of 89 items included both branded and own-brand items, such as Birds Eye Peas, Hovis bread, milk and butter.
The analysis includes special offer prices and loyalty prices where applicable, but not multibuys.
Aldi once again beat Lidl to be the cheapest supermarket of the month for the smaller shop.
The monthly analysis by Which? involves comparing the average price of a shop consisting of popular groceries at eight of the UKโs biggest supermarkets.
Lidl was ยฃ1.79 more expensive than its fellow discounter, costing ยฃ166.33 on average for members of its loyalty scheme Lidl Plus, or ยฃ166.53 for non-members.
For the smaller shop, Tesco Clubcard members would have paid ยฃ182.92 on average or ยฃ186.92 without the savings.
For those using a Sainsburyโs Nectar card, Januaryโs shopping list of items averaged ยฃ189.24 and ยฃ194.58 for those without access to the savings.
Reena Sewraz, Which? retail editor, said: โWhile Aldi is the cheapest supermarket this month, the ongoing price competition among the discounters means Lidl also remains a strong money-saving choice for many shoppers, according to our latest price analysis.
โFor those who prefer a wider range of branded products, shopping at Tesco with a Clubcard can offer good value.
โHowever, itโs worth noting that Tescoโs loyalty-linked discounts arenโt accessible to everyone. Tesco must do more to ensure under-18s and other groups who may not be eligible for the Clubcard donโt miss out on those savings.โ
